Welcome to XCollective
Innovative Technologies with a Smart Edge
XCollective is a new company formed by a group of experienced technologists and Retail Media experts with the mission of helping our clients succeed through the power of innovative technology.
We have been building out tech for the retail sector, specifically in retail media, shelf edge digitisation, data capture, and much more, harnessing the power of BI and AI.
We help our clients get their businesses future ready to stay ahead of the competition, turning the possible into reality and bringing the future into the here and now. We deliver successful outcomes through the combination of Artificial and Human Intelligence.
XCollective brings a mixture of smart technologies to address the challenges faced by retailers in today's highly competitive markets
We Dream
visualising the future,
thinking big
We Develop
cutting edge technology solutions and partnerships
We Deliver
elevating customer experience and business profitability
'Our focus is building technologies
and teams at scale'
Geoff Olds
Managing Director
Client Success Through Leading Edge Technology
Success in retail is all about staying ahead of ever-changing customer demands, and consistently improving operational excellence. To stand out, you need more than ‘me too’ mature technology – you need innovation and future thinking.
Our Solution
Digital Shelf Edge Screens providing advertising revenue and Electronic Shelf Labels (ESL) reducing costs, and improving customer experience
Data Integration Software to bring disparate systems together and POS systems integration for tangible SKU-level attribution
Advertising Portal bringing flexibility and power to the shelf space and increasing share of wallet
Geoff Olds
Managing Director
Aaron Upcroft
Chief Executive Officer
James Watts
Chief Technology Officer
Simon Porter
Retail Media MD
Toby Barbour
Retail Media CEO
Andy Baker
Chief Operations Officer
Zoran Grujic
Chief Financial Officer
Adam Gould
Director of Business Development
What we do best:
Our leaders bring their expertise and experience to:
- Founding innovative technology companies
- Developing innovative solutions
- Acquiring technology, expertise and businesses
- Developing New Markets
Our operations cover Australia, New Zealand, Philippines and Southeast Asia.